An American take on public discourse
Blackland has been hosting an American communications and law student, Jaquelinne Gomez. We asked for her take on how our public figures...
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Mar 3, 20232 min read
Fletcher’s Ross Taylor named New Zealand Communicator of the Year
Ross Taylor, Fletcher Building CEO, has been named Blackland PR’s 2022 Communicator of the Year for his calmness and clarity of...
Feb 17, 20231 min read
Why the worst can be good for us
Cyclone Gabrielle has caused physical devastation and uncertainty, but it was never going to be enough to break the spirit of New...
Feb 7, 20231 min read
A false picture
Last month, a newly elected American congressman was exposed as a serial fabulist. He had fabricated a façade of fake names, aliases,...
Feb 7, 20231 min read
Being defensive can hide your way out
We notice that when people face criticism, they can miss the obvious arguments in their favour. When the FMA released its stakeholder...
Feb 7, 20232 min read
Partnership happy talk
In recent times, you will have seen many business relationships described as “partnerships”. In the corporate world, the word is now a...
Jan 16, 20231 min read
Seven whimpers
News that the Rugby Sevens will no longer include New Zealand because it is not an “iconic” festival attraction, seals our contention in...
Jan 16, 20231 min read
Don’t panic
Intense international criticism of the Qatari hosts ahead of the start of the Football World Cup drove the FIFA President to rant about...
Jan 16, 20231 min read
The Beauty and the Beast
Brands would give a leg to achieve the talkability of Meghan and Harry. But the transit of the couple’s publicity blitz is evidence that...
Nov 29, 20221 min read
In recession, money matters most
The unceremonious dumping of Disney CEO Bob Chapek should be a recession-era warning for CEOs and Executives to focus on revenue,...
Nov 29, 20221 min read
Negative media is a chance to put things right
By the time negative media coverage highlights your angry customers, they’ve probably been unhappy for a while. Customer complaint...
Nov 29, 20221 min read
The spotlight is hot
Qatar’s hosting of the FIFA World Cup is a reminder that publicity is a double-edged sword; being known risks being disliked. Attention...
Nov 17, 20222 min read
Shares prices signal the impact of news
A not-so-long read A sharp fall in Xero’s share price following its CEO change announcement demonstrated how news is influenced by...
Nov 2, 20221 min read
The race that stops two nations
‘The race that stops two nations’ is a Kiwi-born marketing line that replaced the long standing reference to the Melbourne Cup as the...
Oct 31, 20221 min read
No forgiveness for forgetting
All the great past words from NZ Rugby about women in sport meant nothing when it scheduled a clash of games for the All Blacks and Black...
Oct 31, 20221 min read
Leadership is about connecting
During mounting domestic troubles Prime Minister Jacinda Ardern this week visited Antarctica on what was presented almost as a personal...
Oct 31, 20221 min read
Self-serving surveys
We’ve noticed an upsurge in self-serving surveys by activist groups and media outlets, trying to set and spring traps for businesses. In...
Oct 14, 20221 min read
Media ownership doesn’t matter; people do
Broadcasting Minister Willie Jackson defended a planned public-owned media merger, saying the New Zealand public “no longer has trust in...
Oct 10, 20221 min read
What you really really want
Further evidence from the UK this month that you must spend lots of time explaining a situation before you launch the solution. The UK...
Oct 7, 20221 min read
Koru Club democracy
It was lucky for National that Grant Robertson scored an own goal when he declared the Labour Party would change its election campaigning...
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