No professional field lets people down more than PR and marketing – and the managerial masters it serves. The problem is a belief that...

If there was ever a time for communicators to lean on their CEO, it’s during a recession. Organisations in a battle to retain customers...

Q+A’s Jack Tame is the pre-eminent interviewer for pushing a question, then pushing it harder. He picks a ‘gotcha’ question and asks it...

PR is the expression of brand values through action. The pros take care to ensure the actions are not so far from the brand’s reputation...

The Wagner Group’s ‘mutiny’ offers clues for organisations fighting for their interests. A common frustration of executives is the lack...

The ‘fringe’ of society is really very large and diverse, as a great many of us ordinary kiwis have non-ordinary fascinations. In early...

Zoo Miami found itself the target of an angry mob of New Zealanders after video emerged that its kiwi encounter was more hands-on than it...

Journalists understandably got in a tizz when Auckland Mayor Wayne Brown excluded some from a press conference he held to address changes...

Feature editors are filling column inches from within their own ranks. Beat journos are writing lengthy articles with solid perspectives...

It was right that the announcement of NZ’s bid to host the 2034 Commonwealth Games was tentative and light on details. That suggests...

NZ’s Red Cross is being asked why it has given out only $4m of $21m donated by the public for devastating February floods. Secretary...

The effects of Cyclone Gabrielle will be felt for years to come in Gisborne and the Hawkes Bay. The challenge is communicating that...

We have released the report of our investigation into the influence of media on the Council elections last year. We have concluded that...

The TodayFM closure and HealthNZ job cut plans are harbingers of a period of significant redundancy announcements. Many executives have...

Blackland has been hosting an American communications and law student, Jaquelinne Gomez. We asked for her take on how our public figures...

Ross Taylor, Fletcher Building CEO, has been named Blackland PR’s 2022 Communicator of the Year for his calmness and clarity of...

Cyclone Gabrielle has caused physical devastation and uncertainty, but it was never going to be enough to break the spirit of New...

Last month, a newly elected American congressman was exposed as a serial fabulist. He had fabricated a façade of fake names, aliases,...

We notice that when people face criticism, they can miss the obvious arguments in their favour. When the FMA released its stakeholder...

In recent times, you will have seen many business relationships described as “partnerships”. In the corporate world, the word is now a...