News that the Rugby Sevens will no longer include New Zealand because it is not an “iconic” festival attraction, seals our contention in...

Intense international criticism of the Qatari hosts ahead of the start of the Football World Cup drove the FIFA President to rant about...

Brands would give a leg to achieve the talkability of Meghan and Harry. But the transit of the couple’s publicity blitz is evidence that...

The unceremonious dumping of Disney CEO Bob Chapek should be a recession-era warning for CEOs and Executives to focus on revenue,...

By the time negative media coverage highlights your angry customers, they’ve probably been unhappy for a while. Customer complaint...

Qatar’s hosting of the FIFA World Cup is a reminder that publicity is a double-edged sword; being known risks being disliked. Attention...

A not-so-long read A sharp fall in Xero’s share price following its CEO change announcement demonstrated how news is influenced by...

‘The race that stops two nations’ is a Kiwi-born marketing line that replaced the long standing reference to the Melbourne Cup as the...

All the great past words from NZ Rugby about women in sport meant nothing when it scheduled a clash of games for the All Blacks and Black...

During mounting domestic troubles Prime Minister Jacinda Ardern this week visited Antarctica on what was presented almost as a personal...

We’ve noticed an upsurge in self-serving surveys by activist groups and media outlets, trying to set and spring traps for businesses. In...

Broadcasting Minister Willie Jackson defended a planned public-owned media merger, saying the New Zealand public “no longer has trust in...

Further evidence from the UK this month that you must spend lots of time explaining a situation before you launch the solution. The UK...

It was lucky for National that Grant Robertson scored an own goal when he declared the Labour Party would change its election campaigning...

The travails of Air NZ’s not-so-direct New York service is a reminder to be wary not to let marketing get ahead of reality.  Air NZ’s...

Edelman’s annual trust barometer is further proof, if it was ever needed, that professional communicators must step outside their peer...

We got a very public view this week of the result of requiring widespread consensus on any piece of communication. The Bay of Plenty...

Biden’s denial that leaving Afghanistan won’t be like Vietnam broke multiple rules of PR and politics; he answered a hypothetical...

A phenomenon of our times is organisations beating their critics to the punch, king-hitting themselves over anticipated social values...

Choose a number Waka Kotahi NZTA was accused of ‘junk maths’ following its claims that a reduced speed limit on the Napier-Taupo highway...