Jun 29, 20201 minSpeak like your customersCountdown decided this month to tell its customers that they should refer to tampons and such like as “period products”. It is changing...
Jun 29, 20201 minKeeping your witsAt the Wellington launch of Billy Te Kahika’s NZ Public Party, the leader digressed from a prepared speech to tell an anecdote about...
Jun 29, 20201 minA case for ‘slow PR’When our culture runs at the speed of social media outrage, organisations can feel obliged to respond in kind and at a hurried pace....
Jun 3, 20201 minEnglish only at Circus CircusControversy over an Auckland cafe’s sign behind a counter shows that in terms of reputation risks, the new normal is looking like the old...
Jun 3, 20201 minRippl hijacks the holeThe mess of QR code collages at hospitality locations illustrates communication planning gone wrong. The Ministry of Health and the...
Jun 3, 20201 minPower before mediaThe reason why Todd Muller got in such trouble in his first days as leader of the National Party was that he was too desperate to impress...