Sep 19, 20162 min readReal Response: Virgin BreadBürgen’s campaign to attract “Bürgen virgins” to try their bread in bed sparked a little negative feedback on their Facebook page. This...
Sep 15, 20161 min readEasy publicity, for freeThere is an easy way recognise the people in your networks and to get some effortless publicity for your organisation; nominate a staff...
Sep 15, 20162 min readClear WaterIt has been fascinating to study performance of the “transparent” approach to communication adopted by councils over contamination of the...
Sep 5, 20162 min readDon’t panic!We live in in a topsy-turvy, hyper-sensitive era, where photos of staff playing the fool get a public treatment worse than dangerous...